24/7 marketing operations, designed to deliver results.
The "marketing engine" is the operational, behind-the-scenes effort that delivers your marketing success. The engine delivers influencer promotions, campaigns, content, social media, collateral, website updates, and real-time data dashboards. The marketing engine is designed based on your need and your budget.
COMPONENTS OF THE MARKETING MACHINE
Planning & Process
For any machine to operate smoothly it requires a plan and a process. Leveraging our years of experience operating marketing organization we have created a flexible marketing operations toolkit. The toolkit addresses: promotional campaigns, social media, SEO, website updates, event management, and any other marketing activity. All components are mapped, tested, measured, and reported.
One of the main marketing growth barriers sited by companies is expertise in marketing technologies. The intentional complexity of technical jargon along with endless vendors calling you every minute provides a daunting task. We simplify the challenge by identifying your needs first, then matching your needs with a technology which fits your budget. We can collaborate as a consultant on a marketing plan. Or you can outsource the entire project or process to us as an affiliate service.
Every machine must be measured, calibrated, tested, and improved. Marketing activity such as content pieces, campaigns, social media posts, website traffic patterns, clicks and likes, is measured to gauge performance. Many organizations measure, analyze and have insight far too late to modify a campaign or other activity for maximum performance. We share our analysis with you on a weekly basis and alert you if we uncover buyer behavior insight that can quickly grow your business.